Heather Yamada-Hosley

Program and project manager — Operations expert — Effective leader

How to Turn Customers into Brand Advocates

  There’s quite a difference between a customer and a brand advocate.  While both deserve your company’s attention, a brand advocate is always what you should ultimately be seeking to cultivate in those who use your products.  How do I know what turns a customer into a brand advocate?  Well, quite simply I went through …